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The original item was published from 1/28/2025 2:52:00 PM to 5/29/2025 12:00:01 AM.

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Posted on: January 28, 2025

[ARCHIVED] Paris Baguette Chooses Burleson for Manufacturing Facility

Paris Baguette Expands to Burleson

Burleson is set to become home to SPC Group’s first-ever food manufacturing facility in North America. The Korean company, known for its Paris Baguette brand, is investing $165 million to construct a 267,000-square-foot production facility on Vantage Drive in Highpoint Business Park. This milestone project, initially reported by BusinessKorea, is a key step in SPC Group’s ambitious plan to expand its presence across North America.

“SPC Group’s investment in this project is a great win for our city. It is the culmination not only of months of tireless effort on behalf of our fine Economic Development staff, but also of the ongoing goal of our Council leadership to bring commercial investment into our city. This investment broadens our economic base and creates job opportunities for our citizens," said Dan McClendon, Burleson’s Mayor Pro Tem and President of its Economic Development Corporation. "We are proud of Highpoint Business Park and its neighboring industrial developments, as well as Johnson County, Site Selection Group, our local utility providers, and our other partners.”

The City of Burleson and Johnson County are contributing approximately $10 million in support of this initiative, which is expected to boost the local economy and create 450 new job opportunities. Paris Baguette, recognized for its fresh pastries, sandwiches, and cakes, has rapidly grown its footprint in North America, with 210 stores currently operating and 57 new locations opened in 2024. The brand aims to reach 1,000 stores across the U.S. and Canada by 2030.

Working with Site Selection Group, the Burleson site was carefully chosen and will play a critical role in the company’s growth strategy. As SPC Group’s first food manufacturing plant in North America, it will replace the company’s reliance on frozen dough imports from Korea and China, enabling faster distribution and fresher products. Additionally, it will lay the groundwork for SPC Group’s expansion into Latin America, a key target market for the company.

“We are building the U.S. plant to support business growth in North America. Once completed, it will promote the excellence of K-bakery globally,” said an SPC Group official.

The facility will also serve as a hub for SPC Group’s subsidiary, Samlip, which specializes in mass-produced bread. Construction plans are underway, and this project is poised to position Burleson as a vital player in SPC’s global operations.

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